#176: The Truth About Franchises: Risks, Rewards & Finding the Right Fit

 

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Welcome back to another episode of The Richer Geek Podcast! Today, we have Kim Daly, one of America’s top franchise consultants, host of Kim Daly TV on YouTube, author, speaker, thought leader, and franchising expert.Kim shares insights on how to break free from the corporate grind, the benefits of franchising, and how to find the right franchise. If you're stuck in your nine-to-five and dreaming of owning a franchise, this episode is for you. 

In this episode, we're discussing...

  • Franchise vs. Entrepreneurship: Understanding the benefits of franchising, including systems, processes, and support that reduce the risk of failure compared to starting a business from scratch.

  • Importance of Leadership: The success of a franchise is heavily dependent on strong, experienced leadership within the franchise system.

  • Matching Process: Using a franchise consultant like Kim Daly to match your skills, goals, and lifestyle preferences with the right franchise opportunity.

  • Economic Resilience: How franchises can thrive during economic downturns due to strong leadership and adaptive business models.

  • Scalability: The importance of scalability in franchising to achieve financial success, often requiring multiple units or locations.

  • Predictable Revenue Models: Focusing on franchises with membership models for predictable and consistent revenue.

Resources from Kim

LinkedIn | The Daly Coach | Kim Daly TV

Resources from Mike and Nichole

Gateway Private Equity Group | REI Words | Nic's guide

+ Read the transcript

Mike Stohler
Hey everybody. Welcome back to another episode of The Richer Geek Podcast. Today we are meeting Kim Daly. She's one of the top franchise consultants. She's the host of Kim Daly TV on YouTube. And she's been doing this for the last 20 years. If you like a lot of people who are stuck in your nine to five, professional system cubicle life and want to get out. We're going to talk to her about how you can get your own franchise, what is good, why is it good and everything franchise? How're you doing, Kim?

Kim Daly
I'm doing great. I'm so excited to be here.

Mike Stohler
Well, we're excited to have you so people can't you know, they don't know your background yet. They haven't seen anything. So tell us a little bit about yourself and how you got started in franchises.

Kim Daly
Okay, so I have been a franchise consultant for 22 years. But franchising, the question we always ask in franchising is how did franchising find you? Because nobody wakes up, Michael says, "Oh, yeah, like, go start a franchise." Hey, like, most of us, there's some problem in our life we're trying to solve for and you're like, boom, you started thinking outside your box, and you're like, "Oh, what is a franchise?" And you start doing some exploration. So in my case, actually, I mean, it's, that's a little bit of what happened. I was an entrepreneur right out of college, I ran my own business for five years. But the first job I had before I became an entrepreneur was in franchising, just by luck through a classified ad in the newspaper. So I knew what franchising was, but I was determined to be an entrepreneur, go the hard way. So I did it, and all the cliches became true, I was lonely. You know, there's all the things that all the advantages that you get in a franchise in terms of systems and processes and people to bounce ideas off of and leadership to ask questions to and people cheering you on and working there with you working through problems. All of that became as I started to grow as an entrepreneur, it became very evident that I needed that to really get to where I wanted to be. And so by the time I was 30, I said, You know what? I need a franchise, so I turned back to my franchising roots. I found FranChoice, which is a franchise consulting company. And here I had been, who knew that this would be the thing for Kim Daly. That's just been the greatest adventure of my life for the last 22 years helping other people say yes to the dream of owning a franchise.

Mike Stohler
Yeah. And that's fantastic. And I just don't believe that it's been 22 years, and you just learned it when you're 30. Because you look like you're what? 32 now? 33?

Kim Daly
So when I was nine, I'm just kidding.

Mike Stohler
Yeh, exactly. Yeah, she started early, ladies and gentlemen started our own company at nine years old. She's now 32. All that aside. So one of the things that everyone says, with franchises? Well, I'm just going to do it myself, because there's just too much cost involved in franchises. And, you know, some of the times I talked to him like, Well, yeah, but you don't have to pay for your webs, you don't have to do a lot of the stuff that the franchise will do for you. So can you speak a little bit where they say, Well, no, you know, I'll just do my own company and save all this money, and not pay it to the person to the franchise?

Kim Daly
Sure. I mean, I think that the costs have to be justified. But the reason that you invest in the franchise really is to buy down that learning curve. So I think it depends what your goals are, if you're a business builder, or a wealth builder that wants to use business, cash flowing, return, and get to the punch line, which is making money, and then scale, which is how wealth is created, no matter what you're doing. Franchising wins over entrepreneurship all day long, right? Because the entrepreneur will spend three to five years just protecting the model. And a lot of times during those first three to five years, 90% of them run out of money and fail, right. But that 90% Failure statistic is not owned in franchising. So over here, in those same three to five years, if you're an empire builder, who wants to work on the business, not in the business, you're buying systems and tools packages from day one, you're executing on those proven plans moving toward profitability. And in three to five years, you could have three to five locations up and running. That's how you build wealth. So they're both good. It just depends what your goals are as an investor.

Mike Stohler
Yeah, you know, that's why I do a lot of the franchise, so tell us, number one, especially if you get a brand, you know, it's something that is known. People are searching for you like, "Oh, you know, I want to go to this. I know this name because I see the commercials and the advertisements." And it's the same thing when you have an independent hotel next to a Hilton. You know, the Hilton has 100 million plus rewards members. So it's most likely that I'm going to go with something or be more successful with a company that's already out there and they've already made the mistakes right. You know the franchise. They've developed the process. So is it just almost like, would you consider it, kind of like a turnkey business?

Kim Daly
Well and flip the script for a minute and think about it from the consumer perspective, right? So why do we as consumers love franchises, because we know what to expect, right? What is a brand, a brand is a consistent consumer experience, right? Even though you're gonna have to beg me to show you food, if you're listening. I am the number one consultant in the US and I will not show you food because there's faster, easier, better ways to make money. But we all know food. So I'm going to talk about Chick-fil-A for a minute. So we're not standing in a Chick-fil-A store. But we know exactly what Chick-fil-A stands for. How do we know that? Because their franchisees over a 30 or 40 year period that they've been franchising have executed with such perfection to the core values of that brand, that it today enjoys the build it and they will come feel right. So that's what we're trying to build in a franchise to your point, depending on where in the lifecycle of the brand you invest? Are you jumping in after it's already a big brand? And you might not get really good locations? Or do you have the vision to come in at the beginning by finding leadership that inspires you they're backed by, you know, strong experience and find good, you know, have good a lot of money, and you can ride that wave up with them. So five to 10 years when the world wakes up, and everybody wants one, right? This is what happened with Massage Envy. This is what happened with Orangetheory Fitness. All of a sudden, all these members wanted to own a club. Well, there are no more clubs. By the time people were saying that. But that's when those pioneering franchisees who took a risk and opened locations had the most mature stores in a market. And they could raise their hand and say, "Well, there's no more new locations, but you could pay me six times my store, and you can have mine." And they were getting it right. So it's not like the Orangetheory or Massage Envy holds on to that type of multiple. But there's a moment when the brand wakes up. And so you can put yourself in that position. And how do you learn about those brands before they become the next big thing? That's why you would work with someone like Kim Daly, who's in the know on kind of who's who, because it takes very strong leadership to really pull all this together and actually succeed and build the brand. And it takes a lot of money. Right? So investing in a franchise is not really like, "Oh, I think I like to work out, I think I'll go buy the gym or my community doesn't have a fill in the blank UPS store. I think I should go do that." That's not how I'm going to help you select your happily ever after business, right? It's more about what outcomes you're trying to drive in your life. And then how much scale do you need to create the revenue that you want this investment to produce for you. And that helps to determine whether we can come into a more mature brand, because that's what everybody wants, of course, but sometimes the mature brands don't have the location potential for you to step in. It's already been sold.

Mike Stohler
Yeah, it's interesting. I know someone back in the day that owned the Subway. And I was like, "Wow, you know, you must be rolling." They're like, "No, you can't do anything with one Subway."

Kim Daly
No.

Mike Stohler
You need five, you need multiples. And so talk a little bit about that. Because, you know, there are websites that you can go on that sell franchises, they're just kind of listed. And so I can make the mistake and go, "Oh, okay, this was cool to scuba franchise. I love scuba diving." And that would be my second question about what makes money? And can you make money off your passion, that type of thing. But the first one is the scalability like, you're kind of mentioning the importance of using someone like Kim Daly to sit there and say, "Yeah, you know what? You may not want this one unless you can afford four of them or the locations." What are some of the factors that you bring in the play, to help people out so that they know that they're not? Expectations are correct, I should say?

Kim Daly
Yeah, that's a very loaded question. So let me back up and say, okay, when people think about owning a business or franchise, maybe they go to an expo that comes around their area on the weekend, or maybe they turn to entrepreneur produces the top 500 franchises of the year, and so they start looking there they go to some of these websites or just start googling, right, hot franchises, trending franchises. Well, for most people, those activities lead you to more questions than answers. So you may be able to find a couple of brands that you think oh, this could be interesting for me. But did those franchises utilize your best skills? Do they make you the owner that you want to be or don't want to be? Are you going to be hiring and training and leading teams of people that you want to be hiring, training and leading, right? Is your time going to be spent in the business the way that you want it to be spent?

And how much of that time do you want spent? None of those questions can be answered through any of the mechanisms that I just mentioned, for finding a business. But when you come to me, we're going to start with the end. So we're going to talk more about what is the vision you're trying to create? If you are a high W-2 earner, you're like, "I can't leave my half a million dollar job until I have something to fall back on." Right?

Okay, well, we have semi absentee businesses, another reason entrepreneurship wouldn't be out, because you never you would have to dive in and be 110%. But in the right franchise with the right structure, you can come in as what we call a semi absentee owner, which means you're part time in the business, and you have a full-time General Manager. But then we have businesses that are even one more step removed. Think like a laundromat, no employees or one employee, one part time attendant. It's very minimal like going on there that requires an owner. It's more about location, getting it up and operating, and then checking on it, but not working in it. Right? So again, the point of using someone like me is we're going to figure out what are you trying to do with this business in your life? What's your why, what's motivating you? And then design, the character likes to talk about the characteristics. The people you create jobs for, I'm going to measure your risk tolerance, we're going to talk about the hours you want to put in and don't want to put in, are you building something to scale and sell? Are you building it as a legacy that maybe you want to leave for your children? Because those are different outcomes? In some cases, right? If you want to build to scale, probably not like a laundromat that's going to be more slow and steady. I mean, maybe you could do that. But again, setting expectations about earnings, versus if you wanted to do over the next five to seven years, jump in on something that's trending that may have a peak exit strategy in five to seven years. It's definitely not a laundromat, right? It's a totally different class of investment. But then, on top of all of that, Michael, I have the relationships. So franchising is more about who than what, because you can take like you mentioned Subway, so let's compare Subway. Do you remember the brand Blimpie's? Not Blimpie's. No, what was the one in Texas, it was a sub, it went bankrupt. My point is it went bankrupt. But it was arguably a better sub, it was like an oven roasted sub. Well, they came out there and they floundered around, they went bankrupt, they reformed it came back out again. And meanwhile, Subway is just a way lesser sub, but it's growing and growing and growing. And was on the number one on the entrepreneur 500 for years, just because of the number of outlets they had around the world. Why wasn't because the subs were better than other subs was because the leadership was better. Right? So it's always about who not the same reason you would go take a job with this company over this company, because you liked the people you're in business with? Well, one of the most important criteria when you work with me is I want to understand your personality and where I think you're gonna thrive. Like when I've worked with veterans, there are certain franchises where the whole camaraderie just feels like the military, like it not like that, like, you know, like hard for like, it's just there's like, kind of an alpha guy feel to the franchise, right?

Mike Stohler
I wouldn't always think about that.

Kim Daly
But if you're not that kind of person, maybe that kind of business turns you off, that culture turns you off. I know all of this stuff. So the matching process you're going to be able to take for granted. So many things, you're going to be like, "Wow, I mean, hopefully, all these businesses feel just like me camp," you're gonna think the whole world feels like that? No, it's because I curated that list for you, based on my knowledge and relationships and experience. So you go out there on your own, none of those things are known not to mention, is the territory open? Do they have an FTD registered in your state? Can they even award you a franchise? And ultimately, the last thing I'll say here is, franchising is a partnership, right? So this is where you get to be in business for yourself, but not by yourself. So ultimately, it's the franchisor's business to award you. It's not even your business to buy. So this is a mutual evaluation process that takes place over the course of one to two months. And so the last and probably most important piece of what I do for my candidates is deliver confidence to you that during this due diligence process, you know, you're asking the right questions. You're talking to the right people. I have all the resources for lending. I'm not going to give you legal advice on that FTD, the franchise legal documents, but I'm going to help you get through it. So you understand in context, how not to take it out of context, right? All those evil fees, I'm going to help you understand, they're not so evil. So people say, "Wow, I looked at franchises, but I never did it. I just never felt like I knew enough to confidently say yes." Well, that is absolutely not going to happen here. Nor are you going to have to spend six months, I am very, very good at six weeks from start to finish. And my services are free.

Mike Stohler
Well, there you go, everybody, I look at some franchises, and I just scratched my head, because I don't think they look at the location. I think they're like, this is the top spot in Scottsdale, the highest rent, when you're selling a franchise cupcake, like how many 1000s of cupcakes do you have to sell, just to break even, you know, but whoa, I'm in this posh place, you know, and I'm like, you know, you'd be a couple blocks away and no save 3000 a month in rent or something.

Kim Daly
It's part of the reason. I don't like transactional business like food. If you're going to take on big fixed costs, I want you to have something wrapped in a membership, where you have controlled predictable revenue that's also matched to that rent. So it's part of again, my matching strategies usually don't include food or retail. It doesn't mean I don't do brick and mortar. I just like brick and mortar where there's a human element. And there's usually some type of membership. So like, these anti-aging spas that are popping up are amazing businesses of fitness, wellness, weight loss, skincare, there are so many beauty brands, eyelashes, wrapped in a membership, where the membership really encourages the woman to come back with discounts, right? Rather than jumping from salon to salon, let's build a relationship together, become a loyal member. And we're going to offer you discounts for your loyalty. So again, it's just education. People don't know they don't think through this. I've been thinking about this for you for 20 years.

Mike Stohler
And that's why you use the experts. Every podcast, I have everybody. You've all listened to him, I bring in the experts and bring in the mentors. So that you don't have to make the mistakes. They've made them. They figured it out. Go with the experts. You keep telling people like Mike, "I want to buy a hotel." and I'm like, "Who are you going to partner with?"

"Well, I'm just gonna do it." And I'm like, "Well, and then in six months, I'll buy your hotel when you go bankrupt." You hope that they don't do that. But it's free. It's out there, use experts, use mentors. I still have business mentors, coaches. That's just crazy. So let's talk about you know, COVID, things, economic downturns, who knows what the world is coming to, how does franchise beat that system beat the, no matter if it's down, whether it's up, franchises still do well.

Kim Daly
I mean, ultimately, the success of your business is determined by you as the owner, right? I had zero franchisors go bankrupt during COVID. Zero. And I work with I don't know, three or 400 franchisors. So the leadership was there. Does that mean all of their franchisees follow the leader? Heck no. And I know that surprises people on the outside, they think Wait a minute, these people bought a franchise and then they don't listen to the franchisor. That's 1,000% what I'm saying, and that's for another conversation that we will have one to one like what does that happen? You know, anyway, in good times and bad in general, the franchise industry grows. I mean, look, I made history in my franchise as a franchise consultant in the recession from 2010 to 2011. I did over 350% more revenue than I had done in my first eight years.

In one year, I made history. I built the largest franchise consulting business that had ever been built. At that time. In 2011. In the heart of the recession, people had lost their money in the stock market, the real estate market was trashed. But why? Because I saw all of the people losing their jobs, and I was laser focused. I'm like, "We have got to save these people. They are going to find the money if they understand that franchising is an option for them." Because a lot of times when people lose a job, they are so angry, right and I don't blame them, you know, I give my life to you. And then you just let me go. Right? And so they don't want to go back or they go back begrudgingly but they're like, "I'm never going to trust you again." So I need one foot in corporate America, go ahead. I'm gonna take the paycheck and I'm gonna use you while I build my own cash flow that I only can control. So the day that I know I can afford my life and I'm confident I'm going to pink slip the job That's what I saw in 2010, when a lot of other consultants didn't, they just saw the stock market crash and this and made all the excuses. And I was laser focused. And I made history. And then the same thing happened during the pandemic. So we all had a moment where we were like, "Oh, no, what are we going to do now?" Yeah, but very quickly got myself together and said, when there's an obstacle, there's always opportunity, you got to find it. So for me, I used to travel and host live events all over the country. And then I couldn't get on the airplane and do my April event. Well, for me, I turned on the camera, built my YouTube channel, it was the greatest thing that ever happened to me, I will never have to travel again unless I want to and I reach more people every single day. Now I generate leads in my sleep. So like, again, if you're looking for the opportunity and all of my franchisors were looking for the opportunity, my fitness franchises were like look, all these mom and pop businesses, they're going out and this sadly, they are not coming back, they can't continue to pay rent, they're done. Go get that historic lease, because that landlord doesn't know either what's going to happen. So if you go in and say, let's work together, and let's sign a lease. These people got unprecedented leases, right? So with leadership, and people coming together, the franchisor was able to help the franchisees adapt and adjust models. And of course, if you were in home services, which is my sweet spot in franchising, that's where I placed the majority of my people over 20 years. You were thriving anyway, right? Because the home services started, you know, we started grading work from home school from home, everybody got a puppy, everybody got a pool. Now we needed outdoor lights. Now we need mosquito spraying. Now we needed somebody to walk the dog and groom the dog. So like all of these businesses, which are franchised businesses exploded, just by the way that we all adapted to live during that time. So it was really all about watching it happen. It was just amazing. But really, it's just all about if you're looking for opportunity, sometimes the greatest opportunity is when everybody else is focused on the obstacle. But it ultimately always comes back to the owner of the business, to be able to focus and follow the leadership of the franchisor. And listening, sitting and talking about it is one thing, but doing it was definitely quite another right. It's just like going to the trainer and saying I'm gonna lose 50 pounds and stick to this program and eat well is one thing, following through and doing it.

Mike Stohler
Yeah, the fitness people make all their money in January and February, when people sign up and think because they know that by June, they'll be back to the same amount of people, but they have all these people locked in for a year contracts. And yeah, it's hard to actually do it, keep it.

Kim Daly
It always comes back to your big, strong, powerful why. Which is why, when I first meet you, and you tell me you want to explore franchising, I'm gonna say "Why? Like, what's motivating this desire to own a business?" Because if you don't have a motivation that's deep, like you're, when it gets hard, you're not gonna want to do it. And trust me, it doesn't mean that even when it's hard, even as passionate as I am about my business, there are days when I say I don't want to do it either. But then I'm always like, hard compared to what. I'm a self-checker, it's like, "Kim, you know, just like, hard compared to what?" Like, really hard. My life is hard sometimes.

Mike Stohler
But compared to what compared to what? I have friends that cross check me very quickly, when I'm like, "Oh man, my life totally gonna shut up."

Kim Daly
That's because you built it in such a way that you've, you're the master, you've created that. And that's when people come to me. A lot of times, I'm the first person they meet, the first coach they have in their life that helps them to really own their creative power to say, what do you want to do with the next 5, 10, 15 years of your life? A lot of times people never really ask themselves that question. Right? A lot of what I do is there is a lot of psychology in it. Because without that, I mean, anybody, any consultant can just bring you ideas, that's like a quarter of what I'm going to do for you, but really helping you design your life. Because believe it or not, not everybody wants to own a business to become a millionaire. Right? There's a lot of people that would just die, to be home in the evening with their families, to be able to coach their kids soccer or just attend a sporting event for their children, like quality of life is rated higher than money. You have a lot of people and that knows when you're validating with franchisees and you'd say you're a money maker like I am like I'm giving me the numbers. What kind of scale can we build this to? You have to keep that in mind. You're not always validating apples to apples. deals with people, because there's a lot of people that own businesses who do it for a better quality of life than they had in corporate America, not to go on and scale and build a multi million dollar empire.

Mike Stohler
Yeah, that's absolutely true. Because I always tell people that want to get in real estate investing in all these different things. And that is the first thing is, and when I speak, it's like, I always tell people, what is your why. And I tell them, and better not be money. Because that's it, well, it's good money will come if you do it correctly, the money will come, right?

Kim Daly
Yeah, I'm just joking. I'm the biggest, I say that all the time. I'm like, if you only want money, you're misinterpreting the whole equation. Because you have to show up and serve the people, you serve the people or you lead your team to serve people, and then you receive money for that service. So the money is only going to come at the level that you can serve. And so therein lies the scale. How do we leverage? How do I leverage my time, across teams across locations across multiple trucks? If you had like one 800 got junk? How do I leverage myself and again, that's coming full circle. That's where franchising comes in, when they come in with amazing software that you as an entrepreneur would probably never take the time or money to create, when you get the software from day one for routing, for dispatching your teams, for everything, call centers that can answer your phones, you don't have to hire an admin person to sit in an office that you're paying for, you just get to pay cost per lead, you know, and they feel that call back to your zip code, because you buy a protected territory of zip codes from the franchise. So the leverage that empowers you to be the CEO, who gets to work on rather than in.

Mike Stohler
This is about right, and I like it where I can do it from anywhere in the world, I want to, I had this big thing, because a business coach asked me why. And what I found out is what I want in life. And it goes right along the lines of what you're talking about is I wanted to build a life that I did not need to vacation from awesome. And I can be in an RV somewhere, I can be up in the mountains, I can be over in Europe, I can do whatever. And so run my company, and that all of a sudden became I like that a lot better. I can not make another dime in my life. I want to keep going. I don't wanna go down. But the life part is just the freedom, the stress relief, the fact that I can go golf and then work after golf, I get to choose when and where. And you get that with a lot of franchises once you get it going and build a team up. And that's the whole thing you don't. I know a lot of franchisees, Mike, I'm like, "No, do you ever take a day off?" They own the different stores in the strip malls? They're like, "No, I can't, you know." It's like, "Oh, so you just traded one work for another work?" And I'm like, "Build your team."

Kim Daly
Yeah, and sometimes that they need a business coach, but then sometimes that's the personality of the owner, right? Sometimes work is the person's hobby. Like, let's be real. So again, when you're validating franchising, or you hear these stories, don't limit what's possible for you based on how somebody else is doing it. That's where someone like me comes in, and I'm gonna be like, Wait, we have to challenge that. Because that could very well just be I know, I've worked with 1000s of people, I have placed almost 1000, I've created nearly 1000 small business owners in my lifetime now in 20 years of consulting, which is amazing. Think of the 1000s more that have gone through my process and haven't become owners and I hear all the limiting beliefs that people throw up and stand behind, and I'm not judging.

Mike Stohler
Yeah.

Kim Daly
Most of what we believe is going to happen doesn't happen. Most of what we believe is true isn't true. If you're willing to have someone like me, who's in your corner, I'm not trying to talk you into it. I'm just trying to challenge your thinking to make sure you're thinking all the way through it. And then ultimately, you say yes or no, it's all good for me, I just want you to be a decision maker. So, but challenging your thoughts? Because limiting beliefs will limit you for sure assumptions will limit you. You got to challenge those assumptions to make sure it's true, because most of the time it's not.

Mike Stohler
Yeah, so you know, before we leave, I want to hit on thedalycoach.com. Let's get to the website. I go to it. I click, what do I see and a little bit about your ebook, some learnings, some educational stuff? What is thedalycoach.com?

Kim Daly
A couple of things when you go to my website, if you are curious if you're a fit to be a franchise owner, there's a little pop quiz that you can take. And then there you can download my ebook on how to pick a winning franchise and a lot of the stuff that you're going to read in there. We've kind of talked about some of the highlights of that today. Also, if you go over to KimDaly.tv. That's D-A-L-Y. You can also, of course, get there from my website. I have over 800 videos on YouTube, long form short form on all subjects from mindset coaching, business coaching, but of course, mostly on franchising, what it is, what it's not. dispelling myths, setting it up, helping you understand fees, helping you talk about those evil fees, those franchisors charge you and all of the things that I know everybody thinks because again, I've stood before 1000s of audiences for 20 years and had so much fun doing it.

Mike Stohler
Yeah, because here's the thing, the higher the fee, if it's based on a percentage, because I said there's like, "Oh my god, the hotel franchise fees applied." But it means it's like, "Oh, yes, well, because I grossed a lot more that month." And I'm like, "Okay, yeah, it's kind of a good thing."

Kim Daly
It's understanding how it all works together, not taking one part out of context. And assuming that you understand how business works, you got to, you know, there's all these people in a franchise, they're not all gone. And you're the smart one who found the gotcha, right. They're all doing it and they're happy. Right? The fees must work out and they always do.

Mike Stohler
They always do. Absolutely.

Everybody, Kim Daly, thedalycoach.com. Look up KimDaly.tv or on YouTube, your YouTube channel. Kim, it's been absolutely wonderful. And thank you for coming on The Richer Geek podcast. Have a great day.

 

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ABOUT KIM DALY

Kim Daly, a highly regarded expert in franchising and business ownership. With a career spanning two decades, Kim has not only helped thousands achieve their dreams of entrepreneurship but has also built a successful personal journey in the industry. She has been at the forefront of guiding individuals toward business ownership through franchising. An international best-selling co-author of "Franchising Freedom" and the founder/host of KimDaly.tv, she is recognized as one of America’s top franchise consultants. 

Before this, Kim was a successful entrepreneur and consultant in the health and fitness industry, collaborating with brands like Denise Austin, Dr. Denis Waitley, and Gold's Gym. Kim's expertise extends to mindset coaching through her "The Daly Plan," which played a pivotal role in establishing the largest franchise consulting business in history.